Marketing Analyst Volunteer
Bright Mind Enrichment
As a Marketing Analyst Volunteer at Bright Mind Enrichment, I contributed to the organization's mission by supporting strategic initiatives and driving digital engagement. My key responsibilities include:
Sample work
Work functions
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Website Development & SEO:
Developed and optimized WordPress landing pages using Elementor and conducted A/B testing to evaluate content variations, improving user engagement and on-page SEO performance for the Street Care program.
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Digital Marketing Campaigns:
Strategized and executed digital marketing campaigns across multiple social media platforms to promote Street Care and other initiatives, leading to increased digital performance and accessibility for the target audience.
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Process Optimization:
Designed and mapped cross-functional workflows using Figma, streamlining organizational processes, enhancing internal collaboration, and boosting operational efficiency.
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Grant Research:
Conducted research to identify grant opportunities, assisting in securing funding for organizational initiatives.
Through these efforts, I was able to blend data-driven insights with creative strategies to maximize impact and engagement for BME’s programs.